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연구정보

[사회] Four Pillars of Building Trust in Czech News Podcasts

체코 국외연구자료 연구보고서 - Journal of Radio & Audio Media 발간일 : 2024-09-11 등록일 : 2024-10-04 원문링크

As trust in the media declines, podcasts’ ability to forge bonds between hosts and listeners can be a crucial factor. This study identifies four pillars of trust in the consumption of news podcasts: (1) trust in the voice, (2) trust in the person, (3) trust in the sound practices, and (4) trust in the editorial team and publisher. The dataset is based on five focus groups consisting of 30 Czech news podcast listeners (aged 20–49 years). The results are discussed in the context of the current debate on para-social connections in podcasts and their potential for rebuilding media trust.

본 페이지에 등재된 자료는 운영기관(KIEP)EMERiCs의 공식적인 입장을 대변하고 있지 않습니다.

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